What you get, what it costs, and what happens if it goes wrong.

The short version

Who we are

Cash Callin is a digital studio building websites, e-commerce storefronts, AI integrations and small games. In these terms, “we” and “us” mean Cash Callin; “you” means the person or business using the site or buying from us.

We work with clients anywhere in the world and we deal by email. There is no counter to walk up to, so there is no street address to publish; if you need one in writing for a formal notice, ask and we will give it to you directly.

Using the site means these terms apply to you. If you do not accept them, the honest answer is to not use the site — there is nothing to sign and nothing hidden.

Website builds

The price is agreed before anything starts

Every build is priced on its own and quoted as one number in US dollars, agreed in writing before work begins. What decides the number is what the site has to do, and when we can start. These are the usual kinds of build:

Prices are in USD and are exclusive of any sales tax or VAT that applies where you are. Where we are required to charge it, it is shown separately on the invoice.

Payment

• 50% deposit on acceptance of the quote. Work is scheduled when it clears.
• 50% balance when the build is finished and approved, before it goes live on your domain. We do not hold a finished site hostage for anything else.
• Invoices are due within 14 days. Work pauses on an invoice more than 14 days overdue, and resumes when it is settled.
• The deposit covers work already scheduled and started. If you cancel before any work has begun, it is refunded in full. If you cancel after, we refund the part not yet worked and tell you plainly which part that is.

Two review rounds

Every fixed-price build includes two rounds of review: you look at the work, you send your changes as one list, we make them. Then once more. This is what keeps a fixed price honest for both of us — unlimited revisions at a fixed price is a promise nobody keeps.

A third round, or a change that arrives after approval, is quoted before it is done. You will never receive a bill for revision work you did not agree to in advance.

Our four promises, as terms

• Quoted up front. You get a firm number within two business days of telling us what you need.
• You own it all. On final payment, the code, the content, the domain, the hosting account and the analytics are yours outright.
• Under 1.5 seconds. If the delivered site does not load its main content in under 1.5s on a normal connection, we keep working on it at no charge until it does. Measured on the pages we built, on hosting we set up.
• 14 days, or 20% off. Counted from the day we have all your content and approvals, and paused by any day we are waiting on you.

Scope

The quote lists what is included. Unless it says otherwise, these are not included and are quoted separately:

• writing your copy, or translating it;
• photography, video, or stock licences bought in your name;
• third-party subscriptions — a CMS plan, an email service, a payment processor's fees, a font licence, a domain renewal;
• migrating data out of a system we were not told about;
• work on a platform we did not build, beyond what a Care plan covers;
• ongoing hosting after the free Care period ends on the tiers that include one.

You are responsible for the content you give us: that you have the right to use it, that it is accurate, and that it is legal where it will be published. We will tell you if something looks like a problem, but we cannot verify your rights to an image.

Monthly plans

Care plans are billed monthly in advance. Either of us can end one with 30 days' notice; we will hand over hosting, backups and access rather than leave you stranded.

Pulse subscription terms

• $3.90 a month, or $39 a year. USD — the yearly price is twelve months for the price of ten, a $7.80 saving. Billed in advance, renewing automatically until you cancel.
• Cancel any time, from your account. Cancelling stops the next renewal. Access continues to the end of the period you have already paid for — we do not cut you off the moment you cancel.
• Refunds. The refunds table below says what we refund and when. If Pulse did not do what this page says it does, email us and we will refund it — we would rather give the money back than argue about $3.90. Where you have a statutory right to cancel (for example the 14-day right of withdrawal for consumers in the EU/UK), that right applies and overrides this paragraph.
• Price changes apply from your next renewal and are announced at least 30 days beforehand, by email, to the address on the account.
• What Pulse measures is described on the Pulse section of the home page. It reports what it can observe. It does not, and cannot, promise that any AI assistant will recommend you — see below.

What no plan promises

We can measure whether an assistant is able to read your page: whether your robots.txt lets it in, whether your business details are machine-readable, whether the words exist in the HTML before JavaScript runs. All of that is observable and you can check every one of it yourself.

We cannot promise a search ranking, an AI assistant naming you, a number of visitors, or a number of sales. Nobody can, and anyone who does is guessing. No part of this service is sold on that basis.

The free tools

The site scan

Free to use, within a daily allowance: one scan without an account, three a day with a free account, no daily count on Pulse. Like the QR counter below, the daily count lives in your browser. Two further limits stop automated abuse: a cap on scans per hour from one address, and a 24-hour cache so scanning the same unchanged page repeatedly does not re-run the measurement.

Scanning an address asks Google PageSpeed Insights to load it and asks our own server to fetch its public HTML and robots.txt. Only scan addresses you are allowed to ask a third party to fetch.

The QR studio

Free, and the codes are drawn entirely inside your own browser — the link, the image and the logo are never uploaded. Downloads are metered for fair use:

Said plainly: this counter lives in your browser, because the codes are made in your browser and never reach us. Clearing your browser data resets it. It is a fair-use line, not a lock, and we are telling you that rather than pretending to an enforcement we do not have. Codes you make are yours to use commercially, with no attribution and no expiry.

The palette studio

Free, and made entirely in your browser — the colours, any image you take a palette from, and your saved library never reach us. Generating, editing, contrast, shades, previews and copying are unlimited. File downloads are counted like QR codes: one a day without an account, three a day with a free account, no daily count on Pulse. Tailwind scales and Adobe .ase files are part of Pulse. The count lives in your browser; it is a fair-use line, not a lock. Palettes you make are yours to use for anything.

The lead finder (free to search; saving and exports on Pulse)

Searching is free. One search looks up the businesses in the area you draw (up to 400 km²) on OpenStreetMap and checks every website found. It is counted per day, reset at midnight UTC: 3 area searches without an account, 10 with a free account, 60 on Pulse. The count is a fair-use line that keeps the free servers we rely on usable for everyone.

Keeping and exporting leads is Pulse: the pipeline (a status for each lead, follow-up dates and notes) and CSV downloads of results and of the pipeline. What you save stays in your browser. OpenStreetMap data stays open data under its own licence (see below): Pulse pays for our tool, not for rights in that data.

Google Maps searches, when they are switched on, need Pulse and include 50 searches a month, reset on the 1st. A search is one request to Google Places for one kind of business in one part of the area; the page tells you how many a sweep will take before you start. A shared monthly cap on our side can stop searches early in a month if it is reached — the page says so if it happens.

Business details come from Google Maps and are shown in the tool under Google's terms: they are not stored on our servers, and the file you can download holds each business's Maps link, our grade, the reasons and the opening line — not its name, address, phone number or rating, which Google does not allow to be exported. The grade is our own reading of what we could measure on the business's public website at the time; it is an opinion, not a promise that a business needs or will buy anything.

Contacting the businesses you find is your responsibility. Follow the rules where you and they are — including spam, cold-calling and do-not-call rules — and stop when someone asks you to. Do not use the tool to harass anyone, to build a copy of Google Maps, or to resell its results.

Lead Studio: where the business details come from

The Lead Studio shows each result with the source it came from, and the page links here instead of repeating these notes under every list.

• OpenStreetMap (the free search): business details are © OpenStreetMap contributors, available under the Open Database License (ODbL). One sweep is one free search of the whole area; every website found is then checked. “No website” means none is listed on OpenStreetMap — the business may still have one. Check before calling. Coverage varies by area.
• Google Maps (Pulse, when it is switched on): the terms above apply — the details are shown, not stored, and the download carries place IDs and our own findings.
• The map itself is © OpenStreetMap contributors and is credited on the map.
• Grades, reasons and opening lines are ours: a reading of what could be measured at the time, not a promise about any business.

The browser extension

Cash Callin Pulse for Chrome is free. It reads a page only when you press one of its buttons, and sends only the address, only to cashcallin.net, and only for the scan; colours and the layout copy stay in your browser (details). It is provided as-is; if it breaks a page, stop using it and tell us.

Referral programme

Anyone with an account gets a referral code. Sharing your link tags the visitor's browser for 90 days and attaches the code to any enquiry they send in that window.

• Commission is calculated on the amount the client actually paid, excluding tax and any third-party costs passed through at cost.
• Build commission is paid within seven days of the client's payment clearing. Care commission is paid monthly, for as long as that client stays on a plan.
• All commissions are paid in USD.
• Payouts are arranged manually today. There is no automated payments system yet: the counter in your account is the evidence, and we settle by agreement with you. We are saying this rather than implying a machine exists that does not.
• The counter in your account counts referred sign-ups. It is not an invoice and does not by itself mean money is owed — a referral earns commission when the client pays.
• You may not bid on our brand name in paid search, spam, impersonate us, promise things on our behalf, or refer yourself or a business you control. Any of those voids the commission on that referral.
• We may change the rates with 30 days' notice. Commission already earned on a client is not affected by a later change.

Partner work

Anyone with an account can apply to build for us. We decide who is approved, and we may pause or end a partner's access at any time; work already approved is still paid.

• Jobs. Approved partners see the jobs we post. Each shows the brief, the due date and the partner's share before it is taken. The first approved partner to take a job gets it.
• The share. Most jobs pay a percentage of the project price, set by the partner's level; some pay a fixed amount. Pulse members get the Pulse share. The amount is fixed when the job is taken: a later change to the rates does not change it.
• Limits. Without Pulse, an approved partner can take the number of jobs per week or month shown on the partners page and in their account. Pulse removes the limit. A job handed back still counts towards it.
• Delivery and review. The partner delivers a link to the work. We review it and either approve it or send it back with what needs changing.
• Payment. Approved work is paid in USD, by hand, by a method agreed with the partner. The account shows what is agreed, approved and paid.
• Who owns the work. Paid work, and the rights in it, pass to Cash Callin and on to the client. Partners may show it in a portfolio unless the brief says otherwise.
• Confidentiality. Briefs, client details and access you are given are for the job only. Do not contact our clients about anything outside the job.
• Status. Partners work as independent contractors, not employees, and handle their own tax.

Acceptable use

Do not use this site or its tools to:

• scan, probe or fetch an address you have no right to have fetched;
• break, overload, or work around the rate limits and quotas;
• make a QR code that points at malware, phishing, or content that is illegal where it will be seen;
• create an account with someone else's email address;
• resell the free tools as your own service.

We can suspend an account or block an address for any of the above. Where the reason is not obviously abuse, we will tell you what happened and why.

Who owns what

• Your work is yours. On final payment, everything we built for you — code, design, content, configuration — transfers to you outright.
• Our tools are ours. The site, the scanner, the QR studio and the extension stay ours. Using them does not give you a licence to their source.
• Third-party components we use in your build keep their own licences, and we list them if you ask.
• Showing the work. We may name you as a client and show screenshots of the finished site in a portfolio, unless you tell us not to — in which case we will not, and you do not have to give a reason.

Your rights

Because we are registered in Australia, one specific set of protections applies to everything we sell, and it is worth knowing what they are. Everything we sell costs well under $100,000, so the Australian consumer guarantees cover it — for businesses buying from us as well as individuals. Three of them matter here. We must supply our services:

• with due care and skill;
• fit for any purpose you told us about, or that we said we were fit for;
• within a reasonable time, where no time was agreed.

If we fail one of those, you have rights we cannot sign away: to have the problem fixed, and where the failure is major, to cancel and be refunded, and to compensation for reasonably foreseeable loss. You do not need to buy anything extra to get them, and no promise we make replaces them — our own promises below sit on top of them.

If you are in the UK, the EU, or anywhere else with its own consumer law, you keep that too. We do not ask anyone to trade their local protection for ours.

Refunds

Those are our own terms and they are deliberately generous. They are in addition to your legal rights, not instead of them. If something we supplied has a major failure, you are entitled to a refund whatever the table says and whatever period has passed.

Liability

The free tools are provided as they are, to the extent the law allows. A scan is a measurement of a page at a moment in time, not a warranty about your business, and decisions you take on the back of it are yours.

First, and above everything in this section: where a consumer guarantee applies to what we supplied, our liability for failing it is limited only as far as that law itself permits — which for services means, at our election, supplying the service again or paying the cost of having it supplied again, and only where limiting it that way is fair and reasonable. Nothing below reduces that.

Subject to that, and only where the law allows a limit at all, our total liability for any other claim is limited to the amount you paid us for the work the claim is about, in the twelve months before it arose, and we are not liable for lost profit, lost revenue, lost data or business interruption.

Nothing here limits liability for death or personal injury caused by negligence, for fraud, or for anything else that cannot lawfully be limited.

Governing law and disputes

These terms are governed by the law of New South Wales, Australia, and the courts of New South Wales have non-exclusive jurisdiction. If you are a consumer resident elsewhere, this does not take away the protection of the mandatory law of the country you live in, or your right to bring a claim in your local courts.

If we cannot sort something out between us, you can take it to the consumer body where you live. In Australia that is NSW Fair Trading or the ACCC; elsewhere it is your national equivalent. We would rather you emailed us first, but nothing here is meant to discourage you from going straight there.

Before anyone involves a court: email us. Almost everything is a misunderstanding that one honest conversation fixes.

Changes

When these change, the date at the top changes. A change that affects a price you are already paying, or a right you already have, applies from your next renewal and is emailed to you at least 30 days beforehand — not applied quietly.

Contact

[email protected]. A person answers. See also the privacy policy, which covers what we collect and how to have it deleted.